GreenIce , a leading online retailer of lighting products with a presence in more than 18 European countries, has more than 5,000 items in stock.
Although they already had e-commerce, they were looking for a solution that would serve the end consumer (B2C) and the professional client (B2B) , covering the specificities of this type of sector, and that was easily scalable and manageable.
The project was divided into three phases:
1. Defining the portal , aligning business objectives with the possibilities offered by the technology, specifying general configuration aspects such as the tax matrix, sales countries, product options, delivery methods, product categories, and the design of the main screens with usability criteria and traffic conversion into sales.
2. Construction of a customized B2B portal using Shopify Plus and integrated with GreenIce's corporate management system. We work closely with their technical team to achieve automated, error-free processes.
3. Design and installation of the systems infrastructure required for e-commerce, with the goal of maximizing outsourcing services to a data center that offers guarantees.
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