Fresh off another edition of eShow in Madrid, the largest eCommerce fair in Southern Europe, and still buzzing from the emotional impact of everything we experienced, we want to share the most relevant information from the event.
According to official figures, this year's event brought together some 27,000 attendees, 32% of whom are C-level profiles, more than 470 exhibiting companies, and more than 400 national and international speakers.
But beyond these spectacular figures themselves, eShow is a great opportunity for Upango to share knowledge, experiences, and collaborations.

In addition to having a stand within the Shopify Arena, Gonzalo Casado, CEO of the company, shared the stage at the Shopify Theater with Carlota Teixidó, Digital Manager of eWheel.

During the talk, Carlota and Gonzalo discussed the challenges the company faced in its digital transformation process and how the project was implemented using Shopify Plus as an eCommerce solution and Sales Layer as a PIM solution for catalog management.

If you couldn't attend, here's a summary of the video of the presentation.
And another undeniable highlight was the VIP dinner organized by Shopify for partners and clients. A unique opportunity to share and strengthen relationships with colleagues in the sector in a more relaxed and informal atmosphere.
Undoubtedly, the eShow in Madrid has become a benchmark event for the sector, an event that never fails to impress us.
We're already counting down the days until next year!